Stibo Systems · Automotive

Automotive parts brand accelerates SKU onboarding 2.5x with Stibo STEP

2.5x faster SKU onboarding · multidomain MDM + PIM with syndication

ClientTop automotive parts brand, 40+ channel partners
Duration10 months
Industry Retail & CPG →

At a glance

Key metrics

2.5x
faster new-SKU onboarding
40+
downstream channels syndicated
1.2M
SKUs under governance

Challenge

The situation

New product data lived in engineering, marketing, and distribution systems. Channel partners received inconsistent feeds. Returns due to bad data ran into the millions.

Approach

How we delivered

  1. 01 Deployed Stibo STEP across product and supplier domains.
  2. 02 Authored a brand-wide data model with named stewards per attribute domain.
  3. 03 Built syndication flows to 40+ channel partners with differentiated packages.

Architecture

Solution architecture

Stibo STEP as system of reference for product and supplier. Integration hub to SAP S/4HANA, engineering PLM, and digital-channel feeds. Syndication via Stibo Channel Experiences.

Architecture diagram placeholder Data flow across source systems, platform, governance, and activation layers.

Outcomes

Measured results

  • 2.5x faster SKU onboarding.
  • Returns attributed to bad product data reduced 48%.
  • 40+ channels now on differentiated, governed feeds.

Technology

Tech stack

MDM/PIM

  • Stibo STEP
  • Stibo Channel Experiences

Integration

  • Event-driven hub
  • REST APIs

Source systems

  • SAP S/4HANA
  • Engineering PLM

“Our channel partners finally get data they can sell off.”

— VP Global Product Information

Chasing a similar outcome?

Tell us your target — cycle time, cost, risk, adoption. We'll walk you through what we've delivered closest to it.

Talk to us All case studies