ThoughtSpot · TMT

TMT leader reaches 75% self-serve analytics rate with ThoughtSpot

75% self-serve rate · 15,000 users on search-led analytics

ClientEnterprise technology-media-telecom operator
Duration6 months
Industry Technology, Media & Telecom →

At a glance

Key metrics

75%
self-serve query rate
15,000
business users onboarded
60%
reduction in report-dev backlog

Challenge

The situation

Business users waited weeks for dashboards. Analytics teams were buried in ad-hoc requests. Executive reporting was always "too late."

Approach

How we delivered

  1. 01 Deployed ThoughtSpot on Snowflake as the search-led analytics layer.
  2. 02 Modeled certified worksheets in partnership with business domains.
  3. 03 Rolled out an enablement program — 15,000 users in 6 months.

Architecture

Solution architecture

ThoughtSpot on Snowflake (live query). Certified worksheets authored with domain owners. Sage (AI-assisted) enabled with guardrails on certified objects only.

Architecture diagram placeholder Data flow across source systems, platform, governance, and activation layers.

Outcomes

Measured results

  • 75% self-serve query rate.
  • 60% reduction in report-dev backlog.
  • Executive "data latency" reduced from days to minutes.

Technology

Tech stack

Analytics

  • ThoughtSpot
  • ThoughtSpot Sage

Data platform

  • Snowflake

“Our business teams ask the data questions they used to email us.”

— Head of Analytics

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